The Darkness release video for new single 'I Hate Myself'
‘I HATE MYSELF’
VIDEO RELEASED
WATCH HERE
DREAMS ON TOAST
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The Darkness have released the video for their new single‘I Hate Myself’, the latest song to be taken from their forthcoming eighth studio albumDreams On Toastwhich is out on March 28thvia Cooking Vinyl. Pre-order the album nowhere.
Directed by Simon Emmett, the‘I Hate Myself'video has been captured in one take, unedited, and portrays frontman Justin Hawkins as he has never been seen before. Playing with gender roles, and channelling the spirit of a world-weary, chain-smoking diva with immaculate makeup and long flowing hair, the singer is in self-reflective mode as he chronicles the breakdown of a relationship, while pointing the finger squarely at himself.
Regarding the video Justin says,"I love working with Simon Emmett. Everything we have collaborated on has turned out great so far. This is no exception. The concept is related to the self-loathing that the song itself lyrically explores. And I feel like the visual accompaniment has taken this song to the next level, and it was already my favourite Darkness song ever. I can't wait for everybody to see it - it means a lot to me…and I'm here for the conversation. I love you all. I just hate myself."
The video for the self-deprecating glam punk rock song premiered last night on Justin’s widely popularJustin Hawkins Rides AgainYouTube channel, where he was joined in the first-look viewing party by his brother and guitarist Dan Hawkins.
Today The Darkness also reveal the track listing for the upcoming albumDreams On Toast,a 10 song magnum opus destined to continue to cement the four piece, completed by bassist Frankie Poullain and drummer Rufus‘Tiger'Taylor, as one of Britain’s most important rock bands. Continuing to push boundaries over two decades deep into their multi-platinum, award-winning career, offering up unexpected surprises to bedazzle and amaze fans with this new record in 2025.
Produced by Dan Hawkins,Dreams On Toastflawlessly captures The Darkness in their finest form, celebrating their influences, strengthening their sound, while also embarking on avenues never heard from the band before in a grand display from a passionate, hungry and inspired collective.
From the likes of the jaunty‘70s pop genius of lead single‘The Longest Kiss’, searing hard rock of‘Rock And Roll Party Cowboy’, heartfelt‘60s pop balladry of‘Hot On My Tail’, huge swaggering anthems such as‘Mortal Dread' and‘Walking Through Fire’, while even creating a country classic with‘Cold Hearted Woman’,Dreams On Toastbrings all of the wildest fantasies of The Darkness to life.
DREAMS ON TOASTTRACK LISITING
Rock And Roll Party Cowboy
I Hate Myself
Hot On My Tail
Mortal Dread
Don’t Need Sunshine
The Longest Kiss
The Battle For Gadget Land
Cold Hearted Woman
Walking Through Fire
Weekend In Rome
