SINGLE REVIEW: Keep On Scrolling - Single Audio Channel

'Keep On Scrolling' is a track that perfectly captures the modern-day dilemma of doom scrolling. In an era where social media constantly demands our attention, pulling us away from the tangible world, this song speaks to the instant gratification of likes, the illusion of virtual friendships, and the hollow existence of living through screens. It’s a powerful message, urging listeners to break free from the shackles of this digital addiction, escape from procrastination, and rediscover the freedom of reality.

The lyrics are cleverly relatable, reflecting on how the internet, once a respite from the real world, has now become a prison in itself. The song's DIY post-punk style, with its fuzzy, jangly guitars and raw yet dreamy vocals, perfectly complements the theme. It's catchy and arty, with a certain sense of psychedelia and retro 90s indie vibes.

The repetition of "keep scrolling on" evokes vivid imagery of the zombie-like nature of our scrolling habits, mindlessly swiping through content without really seeing it. 'Keep On Scrolling' is both a critique and a call to action, making it a resonant anthem for our times.