paradise fell. unveil official video for FOREVER // EVERMORE
paradise fell. proves that when all is broken, not all is lost.
London, UK based alternative project paradise fell. has today returned with the official video for their new single, ‘FOREVER // EVERMORE’. The track follows the the projects launch of single releases - VICES. and LOVE STAINED. which were released early 2023 out of an unshakeable urge for paradise fell. to get back into song writing and provide a voice.
“This song was written for anyone out there who needs reminding that it’s perfectly valid to WANT to let someone go but to also NOT BE ABLE TO do it because it hurts too much”, paradise fell. explains. “Whilst the twisted restless electronic verses feel like a dark stab in the back from someone you loved, twisting deeper with every line, the chorus feels like a cathartic, anthemic release. You can’t help but scream along every line. Gradually feeling the relief of verbalising out loud that this person has become a “scar, tattooed on <your> heart” that will haunt you forever but that you keep closer than ever before.”
paradise fell. called upon their followers, their community of “the fallen” to share their stories and share their struggles with abuse in the past. To explain how these experiences have become a scar. “The results were overwhelming. a tidal wave of messages and emotion written out across the walls in the video. A sentiment that echoes the chorus lyrics: “you’re a scar”.” - explains paradise fell.
Watch the official music video for FOREVER // EVERMORE right here:
Their third studio single follows up a phenomenal start to the projects launch after gaining Spotify and Amazon editorial playlist support and major radio plays from BBC Radio 1, Planet Rock (Track Of The Week) and BBC Music Introducing. All of this leading to a blistering debut live performance in Camden, London with a room packed from front to back, all just after two single releases.
An exclusive discord group serving as a Sub Society for the forgotten youths, allows fans to directly get involved by joining streamed writing sessions, crafting lyric ideas and voting on new demos. A catalyst for fans to find identity when they’ve lost their own voice to the noise. A community that embraces the beauty in their chaos and finds comfort on the edge. Find out more HERE.
FOREVER // EVERMORE is out now on all platforms
